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That’s Mine became a reality in 2015, and although the brand has grown significantly, since that tiny wooden rabbit hook/hanger, owner and founder Mette Neerup Mariager made for her daughter in an attempt to find something unique – the mission and idea behind the brand is still the same. Today That’s Mine now offers a wide – but careful selection of unique quality products for children and children's
room. Choose between nursing pillows, playmats, clothes and other accessories for your baby. The options are endless and the designs are unique.
With the motto Tales Designed in Denmark the brand encapsulates their desire to inspire both children and grown-ups to explore and be more adventurous. Most of the products are deeply rooted in the Danish nature and lifestyle, which also leads to an organically approach of producing.
“We are inspired by magic that exists in childhood and children's playful universes, and our goal is to create products that make children want to play longer - and at the same time make parents' lives easier. We celebrate everyday life and see the daily humdrum as an adventure.”
When Mette Neerup Mariager became a mother for the first time in 2013, she searched for décor that was a bit more unique and imaginative – as her daughter. As a result of not finding exactly what she was looking for, Mette decided to create it herself – and initially she created a wooden rabbit hanger, which she shared a photo of on her Instagram profile. The response was so positive and ultimately, she ended up taking in demands and orders. The overwhelming demand gave her the courage to build on more ideas and make every single one of them a reality.
At MAMA;LICIOUS you'll find a wide selection from That's Mine. Do your arms need a rest? Take a look at the popular nursing pillow. Or create the best conditions for playtime with one of the unique play mats.
Fun Fact: Mette's daughter was the inspiration behind the first productions, but she also gave Mette the idea for the company name. Mette’s daughter had a time where she said, it's mine to everything – so ultimately “it’s mine” became “That's Mine”.